Setup Instructions for v2.41 Lite

Welcome to Launch Effect v2.41 Lite! Launch Effect Lite lets you create and customize a viral landing page at the click of a few buttons. Version 2.41 includes some important stability fixes and speed improvements, tweaks to the theme’s responsive styling, and large improvements to the way the theme handles the generation of meta data for Facebook sharing, as well as the theme’s ability to play nice with popular SEO plugins. Be sure to check out the Launch Effect > Designer > Global Settings panel for more information. Take a look around to see what’s new and launch something today!

If you’re after a full-featured theme that still has the ease of customization and viral linking powers that you’ve come to love about Launch Effect Lite be sure to check out Launch Effect Premium!

Please feel free to contact us at our support forums if you have questions about setup or are experiencing any issues with the theme.

Setup in Two Easy Steps

Step 1 — Set Your Launch Page as your Homepage

Go to Settings > Reading.
Where it says, “Front page displays,” choose “A static page,” and select “Sign-Up” from the dropdown menu. When you refresh this page, it will disappear and your launch page will appear instead.

Step 2 — Start Designing!

Go to Launch Effect > Designer.
Now for the fun part! The Designer is now divided into three sections: Global Styles, Sign-Up Page, and Theme (premium only). That submenu is located directly under the giant Designer/Integrations/Stats tabs. The best way to get started here is to just start playing around and gaining an understanding of what selections affect which parts of the design. Good luck!


The Rise of the Mighty Snapback

The rise of the mighty “snapback” has led to fashion revolution since the emergence of the adjustable baseball cap in the early 1980s. The snapback originally gained notoriety among youths in the USA, being popularized by early hip-hop, rap, gangsta-rap and RnB artists. The snapback has continued to gain popularity around the world since.

snapback kings

The term “Snapback” refers to the adjustable snap fixing piece of plastic at the back of a baseball cap meaning “one size fits all”. However the term was also coined in urban slang to refer to a baseball cap that had a flat brim. They have evolved from just being used as a casual sports cap to become more about the “street” or “swag” and “swagger” style that goes with wearing such a baseball cap.


The seems to be a high tendency for people who choose to wear a snapback to wear them on an angle. Rarely would you see a snapback being worn perfectly horizontal at 180 degrees (if the person was standing completely vertical).


Early celebrities such as NWA, Will Smith, Snoop Doggy Dog, Tupac Shakur, Biggie Smalls and Eminem all contributed to the rise of the mighty snapback. Later stars have included Kanye West, Justin Bieber and Pharrell Williams to name but a few. It wouldn’t be fair to leave female artists such as TLC, Missy Elliott and even Madonna.

girl snapback

These days there seems to be no obvious distinction between between which gender wears the snapback more. I think it would be fair to say it is currently 50/50 of males and females can be seen wearing a snapback.

girl snapback 2

Snapbacks get a lot of flack from others who may not like the style. That’s why we chose to name our business ilovehater. It’s a way for us to show we are proud to be a part of the snapback phenomenon and we wear our snapbacks proud.


Visit our store to checkout our latest range (and get 20% off at checkout by using this coupon code i<3hater!20%

TEAL LIFE Flower print snapback hater


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